Okay, basically in terms of email marketing, for today's first lesson.

 

I am going to teach you about AWEBER.

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Normally when email marketers start out and want to make money online they resort to these things:

  1. They use email harvesters to harvest email addresses from well known busier websites.
  2. They then place all these emails in their email delivery (normally BLACK-HAT, aka "EVIL") software.
  3. They click "SEND TO ONE MILLION USERS" and send a really inferior, normally garbage looking email that can't convert shit off a duck's back.
  4. Then to their dismay, they find out that gmail, yahoo, aol, etc has banned their emails almost instantaneously and all of that work, trying to send millions of emails to millions of people has FAILED and blown up in their face.
  5. The rude shock of realising that they are not going to make any money from all of that effort and that they have failed and possibly broken a law by sending "UNSOLICITED EMAILS" is a harsh wake-up call.
  6. Eventually the newbie webmaster realises they need to join a "MAINSTREAM" email service such as AWEBER.
  7. By joining a "mainstream" email service, google, aol, yahoo, live, etc all know these companies only allow "SOLICITED EMAILS" to be sent.
  8. This improves our newbie webmasters email delivery and email open rate and he or she starts to be able to speak to their customers by email.
  9. Eventually these "BRIGHT LITTLE NEWBIE WEBMASTER COOKIES" realise that if they automate the sending of emails to their email list, life can be a lot EASIER than they first thought.
  10. By capturing one email lead (one person typing their email address in to our opt-in page), we can automate the sending of emails to them by an automatic timeline.
  11. In AWEBER for example, it allows you to make rules like "ONE WEEK AFTER THE LAST EMAIL - DO THIS" and the next rule could be "TWO DAYS AFTER THE LAST EMAIL SENT TO THIS USER - EMAIL OR DO THIS".
  12. In this fashion we can fully automate the sending of emails to our (essentially) customers, because that's what acquiring email leads really is...
  13. If you acquire an email, that is a potential person on the other end of that email that can (ready for the light globe moment?) That can "MAKE YOU MONEY"! COLD HARD CASH BABY!
  14. So if we regard every new email address we acquire "LIKE GOLD" and nurture that person who is reading our emails.
  15. Then that person may take us "SERIOUSLY" and chose to not send all our emails to "SPAM" and/or unsubscribe.
  16. So basically, at the end of the day, once we have a lot of email addresses in our AWEBER EMAIL ACCOUNT.
  17. We can instruct our "LEADS" to, for example, VISIT OUR WEBSITES, VISIT AFFILIATED OFFERS THEY MAY BE INTERESTED IN and/or ENGAGE IN ANY NUMBER OF ACTIVITIES our emails instruct them to do.
  18. Having an "EMAIL LIST" is "POWER". Power in your hands to talk to hundreds of thousands of people all at once.
  19. POWER to ask these people to do anything you like, essentially having them all as you "WORKER BEES" listening to their "QUEEN" (aka "YOU").

Here is the best quantified selling points for why you should have an EMAIL LIST:

  • EMAIL LIST = FREE TRAFFIC, TO ANY WEBSITE OR OFFER YOU CHOSE TO SEND THEM TO.
  • NO LONGER RELY ON OTHER COMPANIES FOR TRAFFIC, YOUR EMAIL LIST IS YOUR VERY OWN PRIVATE TRAFFIC SOURCE.
  • MORE IMPORTANTLY THIS EMAIL LIST TRAFFIC SOURCE IS "OWNED BY YOU" SO NO ONE CAN TAKE IT AWAY FROM YOU.

 

IF YOU HAVE NOT DONE SO ALREADY, SIGN-UP BELOW:

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***VERY IMPORTANT UPDATE***

YOU CAN GET OPT-INS FROM HERE.

YOU CAN ALSO GET OPT-IN FROM HERE.

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